As a McDonald's fan who lives in the UK, I cannot begin to tell you how much all of Brits were seething when news emerged that our go-to fast food burger joint had formed a holy fellowship with UberEATS, but in the United States only.
While our pals across the pond rejoiced, all the hype meant for us was that while we woke up with the inner surface of our skulls pulsing, an impotence to clarify our thoughts and the rather unpleasant feeling that we were going to die in roughly five minutes, we also had to deal with the reality that our hungover Yankee doppelgangers were munching on a quarter pounder with cheese meal. We rocked ourselves slowly in the shower, wondering if they’d ever be any justice in this cold, cruel world.
But it’s finally time for you hungover Brits to cancel your plans, rev up your appetites and release an unruly bellowing sound of victory because McDelivery is finally coming to a Maccas near you - or near some of you anyway.
The restaurant chain has announced that they will be launching a test of their home delivery service in London, Leeds and Nottingham after agreeing on a partnership with UberEATS, the food delivery app created by the American technology giant. Users of the Uber app who live within a mile and a half of certain outlets will be able to order food from the McDonald's menu straight to their door till their heart's content.
According to The Sun, the McDelivery option is available across 22 store locations in London and a further 10 restaurants further north in Leeds and Nottingham. The new service will be available seven days a week from 7am until 2am in London and from 8am to 12pm in Leeds and Nottingham. Stores participating in England's capital city include branches in Camden, Victoria, Regent Street, and Waterloo station.
Claude Abi-Gerges, who operates one of the London restaurants taking part in the trial, admitted that a home delivery service is something that people have wanted for a long time, saying: "Delivery is something that my customers often ask about so it's exciting that we're now up and running with McDelivery in a selection of my London restaurants. The McDelivery service is designed with the customer in mind, bringing a new level of convenience. It's the next chapter in how we get freshly made, great-tasting food to our customers in a way that suits them and fits around their busy lives."
In addition, Mathiey Proust, the general manager of UberEats, expressed his excitement to work with McDonald's stating: "Our technology means people can get the food they want with the speed and reliability they've come to expect from Uber."
Amazingly, Maccy's has been in the UK for 43 years but has always resisted pressure from the public to offer a delivery service. But they have finally succumbed, perhaps after hearing the news that demand for takeaways rose 10 times faster than eating out last year, with 599 million orders placed by Brits. Not to mention that rivals Burger King and KFC have also begun to offer delivery options at certain stores.
But the question on every Brit's grease-stained lips is sure to be: When will McDelivery expand to the rest of the UK? No one knows, but us fast food lovers will surely be living in heated anticipation for that fated day to arrive.